It's finally here! The Sony A7S III is announced and I've been shooting with it for 7 weeks! | Philip Bloom
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DISCLAIMER: I was commissioned by Sony to create two videos for the starting day and I am very proud of both. But you didn't pay my opinion, that's always my own. You will see in my HUGE review, which will be released shortly, where I discuss the good and bad of the camera. Of course, you don't have to believe me as there are countless other reviews you can look at. After all, you should never buy a camera or product based on a rating. Watch loads, read loads, and if you can try before you buy!

Sony A7S III and 200-600mm F5.6-6.3

My main post on the camera will be published along with my epic and very detailed post when it's finished and uploaded. At the moment I just want to share my first thoughts about the camera and the two short films I made for Sony.

Yes, it's really 5 years since the A7S II came out, and considering that there was a year gap between this and the original model, this wait was so different from Sony! I don't know why they took so long, but luckily it was worth the wait.

I had a selection list of the most important things the camera had to have:

  • 10 bits internally either 4: 2: 2 or 4: 2: 0 and at least at 60p without CROP
  • The same or better autofocus system as the A7RIV with its excellent face and eye tracking
  • So that the HDMI problems can finally be solved, so that the auto focus for face tracking is not deactivated as with the other mirrorless cameras from Sony and OSD can be displayed in 4K on a monitor

See? Not a long list. Sure, there are many other things I wanted. A fold-out screen, new menus with touch navigation, 240 fps in HD, maybe a 6K sensor for supersampling and the option to record still images with higher resolution, 4K is fine. 10-bit uncompressed 4: 2: 2 output from HDMI, reduced rolling shutter artifacts and no time limit for recording were some.

Well, we all have the 6K sensor, which has the same 12.1 MP resolution, but has been greatly improved. It has a super fast display for a massively reduced rolling shutter and since it does not have to do complicated supersampling / downsampling, it can achieve high frame rates in 4K to 120p and hardly flap an eyelid. It can record HD 24p to 240p in 10 bit 4: 2: 2 and 4K 24p to 120p also in 10 bit 4: 2: 2. In 4K 100 and 120p, however, there is a light 1.1-fold harvest.

The autofocus is better than the A7RIV. We are now touching the tracking, although there is a limitation that I will talk about in my test. Still no animal eye AF in the video. If you see what the Canon R5 and R6 can do in this regard, that's a real shame, and I hope they can fix the problem. However, it works in all shooting modes, including high frame rates and even when you've connected a monitor.

We have a new, massively improved menu design that can be operated via a touchscreen. Again, there are some limitations that I will discuss in my test.

This is a FANTASTIC camera, the picture is stunning, it's a pleasure to use, and I've done very extensive overheating tests (again in my test) that will impress you!

If I write more about the camera, I have to edit it again so that I can share it with you. Please enjoy the two videos, I first embedded the Vimeo versions because you can download an H.265 10-bit version there. You are of course also on YouTube among them.

Now I see part 2: Sony A7S III from Greenscreen on Vimeo.

When Sony Europe asked me to make a video for the launch of the long-awaited A7S III, a camera that we thought would never come out, it made sense for me to get my video "Now I See" that I have to pursue further with the first A7S. It was the video that showed people the amazing ability of the camera in low light.

Other than that they were shot on the same beach and on the same day of the year just 6 years later, this is not a copy of the original video. Due to the incredible 4K capabilities of the camera with a high frame rate, daylight exposure is greatly expanded. The use of match cuts from the same recording at different times of the day is also an allusion to the fact that the night in the original video looks like the time of day. There is also a strong sound design, so listen with headphones or some nice stereo speakers!

Many lenses have been used and are listed below. Much of the daily shooting was done with the Sony 200-600mm F5.6-6.3.

Rated Film Convert Nitrate, you get a 10% discount at

Music “Luminescence” by Bob Bradley & Christopher Wonfor from Audio Network

BTS and photographer: Sarah Seal
Additional BTS and a man walking up and down the beach at night: Julian Wakefield

Recording in 25p, 50p, 60p, 100p, 120p in 4K. All details and BTS are under review.

Sony A7S III
Sony 200-600mm F5.6-6.3:
Sony 1000-400mm F4.5-5.6:
Sony 70-200mm F2.8 GM:
Sony 135mm F1.8 GM:
Sony 85mm F1.4 GM:
Sony 24-70mm F2.8 GM:
Sony Zeiss Planar 50 mm: F1.4:
Sony 35mm F1.8:
Sony 24mm F1.4 GM:


Sony ECM-B1M microphone:
PolarPro Variable ND:
Sony CFexpress A card:
Prograde 128 GB V90 SD card: GB
Atomos Ninja V:

The paddleboarder: Sony A7S III in ProRes RAW with Atomos Ninja V by Greenscreen on Vimeo.

Super in-depth independent review coming soon!

This is the second of two videos I made for Sony to launch the LONG A7S III. This video was created in collaboration with Atomos to show the ProRes RAW from the camera with the Ninja V.

You can watch the first video "Now I see: Part 2" here:

This video is very different, Julian Wakefiled follows when he drives up the Thames on a standup paddleboard (actually mine!). It is a very relaxing journey, using only natural sound and not music.

It was filmed from the riverbank with a tripod and on a boat that was resting on a bag, which was a big challenge at the end of the Sony 100-400 F4.5-5.6 lens! The other lenses used are listed below.

Many thanks to Julian and Sarah Seal for taking photos again and shooting BTS videos for review.

Sony A7S III:
Sony 1000-400mm F4.5-5.6:
Sony 70-200mm F2.8 GM:
Sony 24-70mm F2.8 GM:

Atomos Ninja V:


Sony ECM-B1M microphone:
PolarPro Variable ND:
Sony CFexpress A card:
Prograde 128 GB V90 SD card: GB


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