The editing in Nike's "They Can't Stop Us" ad is without a doubt impressive. The sports montage directed by Oscar Hudson (Pulse Films) for Wieden + Kennedy shows famous athletes such as Naomi Osaka, Colin Kaepernick, Serena Williams and Cristiano Ronaldo and shows 24 different sports. The ad was published in the summer but is still relevant.
The resulting montage was developed through research into more than 4,000 footage and highlights the similarities between athletes around the world.
Of the 4,000 shots, 72 made it into the final cut.
Nike | You can't stop us
Cinecom recreated what you can't stop Nike ad in Premiere Pro
Loreno Menz shows you how he recreated the ad with Premiere Pro.
Adobe Premiere Pro CC for teams and businesses
Smart tools. Better storytelling.
Adobe Premiere Pro is the industry leading video editing software for film, television, and the web. With creative tools, integration with other apps and services, and the power of Adobe Sensei, you can turn footage into polished films and videos. The Premiere Rush app lets you create and edit new projects from any device.
Adobe Creative Cloud for Teams and Business – All apps
Creativity for everyone.
Adobe Creative Cloud gives you the world's best creative apps and services, so you can create anything you can imagine, wherever inspired. 20+ apps, Creative Cloud libraries, collaboration tools, Adobe Fonts, Adobe Portfolio, Storage, Behance, and more!